Outside the Guide: State of the Company
All-Hands. Town Halls. State of the Company. Whatever you name it, make sure that you’re gathering all staff
Outside the Guide: Fill the Funnel
Everyone wants more sales. Josh and Clay share multiple perspectives and tactics to help marketing and sales teams acquire more
Special Guest: Scott Rusnak of ScottRusnak.com
Either you design your life or someone will do it for you. Scott Rusnak joins Clay and Josh to share
Lessons from the Sessions: Focus Day
Traction first, Vision second can feel abrupt and awkward. Josh and Clay share some recent experiences they’ve had during
Outside the Guide: Non-Cash Compensation
It’s not all about the Benjamins. Clay and Josh round out their compensation series sharing experiences from their pasts
Right People / Right Seat
We’re rounding into summer here in Chapel Hill - we found the box with the flip flops after our move.
Special Guest: Benjie Hughes of Hopeless Marketing
Benjie Hughes of Hopeless Marketing swings into the podcast to share his experiences of being a founder wearing too many
Outside the Guide: Sales Comp
Sales commission structures are varied and can easily become too complicated. Josh and Clay express the importance of keeping commissions simple. They dive into the details of several structures, their influence on sales staff motivations, and the outcomes they drive for the organization.
Special Guest: Clare Price of Octain Growth Systems
Clare Price of Octain Growth Systems visits the pod to discuss the work that needs to be done prior to allocating budget to paid advertising. She shares her perspective of the importance of understanding your customers values, motives, and how they are influenced. Also, call your customers!